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Marketing tech company Leapfrog Online finds a performance-driven infrastructure partner in ServerCentral

Technology, People and Service Pave the Way for Continuing Growth and Innovation

Leapfrog Online understands performance. The company was instrumental in establishing the performance-driven marketing industry — revealing the real data behind customer acquisition and only charging for results.

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When it came time to find an infrastructure partner, the Leapfrog team needed a company that could blend technology, service, and people to deliver the speed and accessibility customers expected. They found it in ServerCentral.

We simply are not afraid to assume the risk for our customers because we know we will deliver,” stated Terry Peppers, Vice President, Technology Operations for Leapfrog. “In ServerCentral we found a partner who clearly operates in the same manner, recognizing that partnership is about the technology, service, and the people in equal measure.

ServerCentral is providing Leapfrog with Data Center Migration Services, Colocation, Network Services, and Disaster Recovery Services to support the company’s industry-leading performance marketing platform.

With the volume of data we manage and the sophistication of our platform, a migration was not going to be a trivial effort,” stated Dan Tesch, Director of IT for Leapfrog. “With ServerCentral we were able to begin with Disaster Recovery. This enabled us to get to know the company, the people, and the processes and see exactly how ServerCentral could support us as we moved production systems to their data centers.

Leapfrog relies on ServerCentral’s flagship data center in Elk Grove Village, IL to provide premium colocation and network services as well as 24x7x365 remote hands support. Disaster Recovery operations are supported via additional availability zones on ServerCentral’s network.

It is quite common for companies to learn about ServerCentral via a Disaster Recovery project and then expand the migration to incorporate production within our data center and cloud footprints,” stated Chris Rechtsteiner, Vice President of Marketing for ServerCentral. “The opportunity to work with Leapfrog, a company that recognizes the importance of customer service in the exact same way we do, is truly a pleasure. As the performance marketing segment continues its rapid evolution, we look forward to learning from and with the entire Leapfrog team.

To learn more about this project, please visit https://go.servercentral.com/how-a-marketing-analytics-company-moved-data-centers-without-stress

About Leapfrog
Leapfrog is a performance marketing solutions company that has helped leading brands grow digital market share, acquire new customers, and deliver profitable sales for over 20 years. It’s easy-to-integrate LFX Conversion Platform connects the consumer journey, unlocking marketing intelligence that fuels omni-channel media buying strategies and the targeting of real-time, relevant user experiences that compel consumers to convert to customers. Leapfrog analyzes performance and consumer behavior to plan and predict with the purpose of driving continuous optimization. Learn more by visiting www.leapfrogonline.com

About ServerCentral
Since 2000, ServerCentral has been a trusted provider of cloud, disaster recovery, managed services, and colocation for industry leading companies, including Angie’s List, Ars Technica, Bally Technologies, Basecamp, CDW, New Relic, Outbrain, RichRelevance, Shopify, USG and many more. What makes ServerCentral unique is our focus on architecting, deploying, managing and scaling solutions that are specific to our customers' needs whether they’re required in North America, Europe, Asia or Australia. 

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